Did you ever use your Mum's cosmetics secretly when you were little? Did you envy the red lips and beautiful nails of the older sister of the girl next door? Maybe your mum walked into the room as you secretly put on her make-up? Dreams such as these have stayed in your mind for as long as you can remember! Even now, you’re still tempted and can't resist trying beautiful cosmetics when you see them.
In San Francisco in 1987 five girls, Micci, Cynthia, Tina, Noma, and Sandy dreamed of making a career of their passion for the art of cosmetics. They fulfilled their dreams and broke the taboo of the cosmetics industry by launching their own cosmetics brand.
A passion for cosmetics is what all five have in common. It never fails to excite them and still reminds them of applying their mum's make-up secretly when they were little girls. Creating a make-up brand that is uniquely tailored just for you has helped them continue to fulfill their dreams to this day.
They imagine the new kinds of cosmetics they can create, the colors, the new and exciting cosmetic trends they can dream up and much more. Being professional beauticians has ensured they understand not just the fun of cosmetics but also the needs and dreams they share with all girls. These five girls have combined their expertise and experiences, mastered the techniques of cosmetics manufacturing and participated in the research & development required to refine the quality of their cosmetics and ensure the highest level of product management.
The girls have provided you with the dream playground where you can indulge your fantasies and dreams freely with I. MICHEE cosmetic products. Step into the I. MICHEE spotlight and play the leading role as you live out your dream.
The retail assistant will encourage you to try each new color and product with confidence and will even assist you in applying each I. MICHEE cosmetic product.
Not only will you have fun, but the changes you will see after using I. MICHEE will astound you. You will find the latest new products and discover new ways of having fun every time you visit the store. A wide diversity of cosmetic products will satisfy your curiosity and increase your willingness to try new things.
Everyone can play a part in making their own I. MICHEE dream come true. I. MICHEE welcomes everyone and invites everyone to share in their dream.
